Request a Copy of an Expertise Marketing Research Report or Tutorial

Would you like a copy of one of our research reports or tutorials? Click next to each one, and we will e-mail you a PDF copy at no charge.

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	Research Summaries		Tutorial Summaries
	Becoming More Market Driven: How Are Professional Service Firms Getting Closer to their Clients?		The Foundation of Selling Professional Services
	Case Studies in Becoming More Market Driven		New Client Development Planning
	Differentiation: How Are Professional Service Firms Using it to Compete?		Article Methodology: How To Get Published
	Case Studies in Professional Service Firm Differentiation		Direct Mail Methodology: The Process of Developing a Direct Mail Program
	Technology and Marketing: A Comparison of Professional Service Firms and Industries		Seminar Methodology: The Process of Developing Conferences and Seminars
	Measuring the Effectiveness of Your Promotional Vehicles		Speech Methodology: The Process of Securing a Speech
	The Marketing Balancing Act: Planning or Promotion?		Crafting an Expertise Statement and Building an Expertise-Oriented Biography
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